In another article, Is setting goals THAT important?, I used the idea of approaching lenders and investors for funding without a business plan or any goals to illustrate the absurdity of going through life without setting goals. In leadership, relationships, sales, and just about every human activity imaginable, setting goals is essential. Today, let’s go through a simple, but powerful exercise that will help you to not just set goals, but to refine them in a much more productive way.
First, remember this:
Activity rarely translates to achievement without direction.
That having been said, think of your goals as a sort of business plan for your life. Just like a business plan or pro-forma gives the lender and investor some insight into where the proposal is going, what its intentions are and how the company is going to accomplish those goals, writing your goals down helps you give yourself a clearer picture of what you’re after.
To write, you must think, and writing these thoughts down creates some distance between them and yourself. Once you’ve written some goals and outlined some strategies, read them as if someone came to you to borrow money to achieve those goals, and then revise, rethink, and rewrite.
As you do this, you will gain clarity not only as to your goals, but also as to how best to achieve them.